The 2024 Annual Report for the Great Lakes and St. Lawrence Cities Initiative captures a transformative year for the organization and its more than 270 member municipalities. I led the full creative and strategic production of this piece—from visual design and layout to storytelling, data gathering, and distribution.
The report highlights a year of bold progress: over $2 billion in infrastructure funding secured, the formation of the Mayors Commission on Economic Transformation, and a deepened international collaboration to protect freshwater and drive blue-green economic growth. Through compelling infographics, strategic messaging, and bilingual formatting, the final product reflects the diverse, cross-border impact of the Cities Initiative’s work.
My responsibilities included:
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Designing the full report layout and visuals
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Writing and editing all content, including headlines, captions, and pull quotes
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Gathering data and photos from staff, partners, and municipal members
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Developing and sending an email campaign to distribute the report to members and stakeholders
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Creating a social media campaign to highlight key accomplishments and engage followers across platforms
This report is more than a summary—it’s a storytelling tool that reinforces the Cities Initiative’s leadership and mobilizes support for the year ahead.
📄 View Full Annual Report
